As the final curtain fell at last weeks Field Marketing and Brand Experience Awards, CommentUK’s work stole the limelight in the ‘Brand Theatre’ category.
Our team of 10 actors donning Irish Supporter regalia danced and chanted their way to a Silver with the Vodafone Hakka, to promote free UK roaming with Vodafone Ireland at the England vs. Ireland rugby match at Twickenham.
Going one better...
Our multiple teams of performers masquerading as business travellers, Bob and Nigel, flew off with the Gold for performing a week’s worth of live advertisements on the Heathrow Express with Sense’s ‘Have You Clicked’ campaign for British Airways promoting on-line check-in.
And finally…
Demonstrating the impact of live theatre, the Vodafone Hakka crossed categories to achieve Bronze for ‘Most Effective Impact at a Single Event.’
As CommentUK takes their bow, we’d like to congratulate BA and Vodafone Ireland and look forward to similar successes in the future!
Dean McKain(CommentUK - Director) and Justin Foxton(CommentUK - Managing Director)